Some say that the very best backlinks in the SEO game are those that you manage to place on sites of authority and relevance, thus boosting your prowess in the eyes of Google. They’re wrong – the very best types of links of all are those that fit all such criteria and are earned naturally, … Read more
Chances are you will have heard a great deal as of late regarding the changes to come in SEO for 2015 and what these might mean for the average online business. Well, the truth is that big change is indeed coming for 2015 and has already started to filter through, but the good news is … Read more
There isn’t a website in the world today that can get away with shunning SEO. To ignore the power of the major search engines is to run the risk of not being seen or found by anyone…at all. You could try a multi-billion dollar ad campaign to get your brand known and noticed, but assuming … Read more
Over the past weeks or so, some of the world’s leading SEO experts and webmasters have been receiving rather worrying extortion emails threatening negative SEO. Figureheads the likes of George Zlatin, Steve Webb and Dan Petrovic all added their names the growing ranks of those targeted by the dodgiest of dealers asking for money in … Read more
In present days every company needs online marketing. If you are responsible for the online marketing of your firm, you have three choices – hire an SEO company, learn how to do the work yourself or create a specialised in-house team to handle it. What would the best decision be? The marketing experts with long … Read more
Unless you’ve been hiding under a rock for the last few months or so, you’re sure to have heard about negative SEO. And we’re not talking about the kind of SEO you implement on your own website only to find it has a slightly detrimental effect – this is the kind of negative SEO that’s … Read more
There was a time in years gone by when one of the most important jobs in the media landscape was that of the headline writer. Even today, many of the most infamous tabloid rags still hire people for no reason other than to come up with those terrible puns that have most of us trying … Read more
If you’ve bought into on-going reports and general chatter that insist WordPress is the most wonderful CMS ever created that’s already SEO’d in a big way right out of the box, sadly you’re barking up the wrong tree…sort of. WordPress is indeed brilliant and has great SEO potential, but in terms of already being primed … Read more
It’s impossible to get across in words just how monumentally important it is to choose the right SEO outsource partner first time around. The trouble with SEO comes in the way in which several weeks or months can pass before you have any idea whether the strategy is actually working. As such, by the time … Read more
Any business or webmaster with more than a month or two of experience will by now be painfully aware of 2014’s SEO revolution. Search engine algorithm changes are nothing new of course, but what’s been unique this year so far is both the severity and frequency of the updates rolled out. This of course refers … Read more