Magento is one of the most popular e-commerce platforms, powering millions of businesses worldwide. Created to simplify the process of creating and running an online store, Magento has become the go-to for small and large retailers alike. Unfortunately, Magento has also found its way into the crosshairs of some of the world’s largest and most … Read more
Magento once again proved to be the ecommerce platform of choice for 2015 – and it’s looking like more of the same to come this year. User numbers are quite literally exploding by the day and the number of successful web commerce ventures powered by Magento is inspiring to say the least. So in terms … Read more
Is there a right and a wrong theme choice for a Magento store? Technically speaking there isn’t, as just as long as you set it up brilliantly, have great products and know what you’re doing in terms of the overall customer experience, you can make even the crappiest of themes sing. At the same time … Read more
For some, the massive explosion in both the presence and accessibility of only retail platforms like Magento has been a blessing like no other. For others however, the way in which thousands of new businesses are joining the mix every month is the curse to end all curses. Standing out online used to be easy … Read more
Once again, 2014 proved to be a year wherein hundreds of thousands of e-commerce newcomers set out to build fame and fortune with Magento in-tow. And as is always the case with such things, about 99% of such individuals have already found the endeavour more difficult than expected or perhaps met with a rather disappointing … Read more
One of the best things about Magento is the way in which it’s a sort of out-of-the-box Ecommerce solution – as in everything you need to get set up and running comes as standard. However, one of the most prevalent problems with a CMS like this is the way in which there are far too … Read more
All over the web right now there are thousands of Magento e-commerce websites selling the same products for around the same prices – why therefore are some blistering success stories and others doomed to failure? Well, the simple answer is one of establishment and reputation as once you’ve earned a large and loyal fanbase that … Read more
If you’ve been running a Magento site for some time and have decided a speed boost is badly needed, it won’t surprise you to hear that many of the techniques for making this happen are very, VERY complicated. However, what might surprise you is the fact the vast majority of the performance tweaks can be … Read more
By the time you’ve reached the final design stages of your Magento website and the whole thing is looking like a masterpiece, it’s rather tempting to just blast out any old ‘About Us’ page just to get the white space filled. After all, how important can it really be…at least compared to the rest of … Read more
The importance of the theme you choose for your Magento store cannot be overstated as when it comes to web retail, this will be your store-front, your shop floor and your customer service area all rolled into one. You don’t get a second chance to make a good first impression and while most themes look … Read more