While there are literally thousands of different approaches when it comes to increasing product page conversions, the vast majority have something unfortunate in common: They take quite a long time to begin showing signs of fruition. Of course, quality web marketing is all about approaching the strategy as something of a marathon, rather than a … Read more
Given the fact that there are somewhere in the region of 50 million web pages all competing for the same attention, it is hardly surprising so many sites fade into the background. Not that these are the kinds of statistics that should put you off the idea of getting started with your own ecommerce venture. … Read more
There’s a very big difference between content that converts and content that doesn’t. Not to put too fine a point on it, the latter is about as much use to your site as empty shelves are to a standard store – it just won’t bring you anything beneficial and has no real place being there. … Read more