Forbes has once again decided to delve into the subject of SEO in order to shed light on what it’s cheerfully calling the ‘stupidest’ mistakes you can and possibly do make from time to time. Having identified the rather congested nature of the instructional side of the SEO literature market, the business gurus went ahead … Read more
In the SEO landscape as a whole it would probably be fair to say that link building really is as old as the hills. Ever since the power of Google and Co. was realised quite a few years back, SEO professionals the world over have been using the power of the backlinks to drum up … Read more
Chances are you will have heard a great deal as of late regarding the changes to come in SEO for 2015 and what these might mean for the average online business. Well, the truth is that big change is indeed coming for 2015 and has already started to filter through, but the good news is … Read more
Content marketing – two words that by now you’re probably as sick of hearing about as you are dependent on. You’ve heard the advice of the industry’s best, you’ve accepted it’s of crucial importance and you’ve made the decision to make content marketing work for you – bravo indeed! However, none of the above in … Read more
Some web experts would have you believe that in order to be a world-class blogger, you need to have a ginormous and varied skills set the likes of which takes a lifetime of practice to build. Well here’s a wake-up call – they’re talking pure cobblers! Don’t misconstrue for a minute; putting together and maintaining … Read more
There’s a very big difference between a blog post that gets visited by 10,000 people a day and another that gets read by 10,000 people each day. Relatively few businesses and webmasters take into account the fact that a blog hit made by a person that doesn’t read your posts in their entirety is about … Read more
There are some out there who think that getting your articles read means getting traffic to hit your pages with the help of a competent SEO partner. Sadly however they’re wrong…completely and utterly. Think about it – can you honestly say you always read the content of any web page you hit in full before … Read more
This year has been one of the most compelling and in some respects convoluted in the history of online marketing. Of course, the biggest change to come along in 2014…not to mention of the last few years as a whole…was Google’s algorithm updates. In any and all cases, Google’s latest updates made it clearer than … Read more
Creating content means taking a blank sheet of paper and coming up with interesting and engaging content for your website that’s 100% unique and uses no information, facts or figures from anywhere else. Or in other words, it’s a bit like sitting down and writing the news instead of just reporting on it…not the easiest … Read more