Headlines – Their Crucial Role in an SEO Strategy

There was a time in years gone by when one of the most important jobs in the media landscape was that of the headline writer. Even today, many of the most infamous tabloid rags still hire people for no reason other than to come up with those terrible puns that have most of us trying … Read more

Your Company’s Blog – It’s Not All About You!

Blogs – everyone’s come to know how powerful they can be for any given business, if crafted by writers who know what they’re doing. There’s a huge difference between a successful blog and the billions of other amateur and hobbyist blogs that exist for no specific reasons. As for what makes a successful blog, there … Read more

Boosting Your Blog’s Reach and Appeal – Pure Gold for Business

Web design gurus have been banging on about the power and importance of blogs for years. However, it’s only as of late that folk have really started to take note. More people than ever before are making small fortunes with their personal blogs, highlighting just how powerful these seemingly simple tools can be in the … Read more

Blunderous Blogging – 2014’s Worst Rookie Errors to Date

Bloggers at all levels always have and always will make rookie errors – all of which are important for the rest of the blogging community to learn from. Some are silly mistakes that never should have happened and others are more sneaky in the way they come around to bit you in the rear end. … Read more

Ask Yourself: Is Your Content Marketing Strategy Dying?

Content marketing – two words that by now you’re probably as sick of hearing about as you are dependent on. You’ve heard the advice of the industry’s best, you’ve accepted it’s of crucial importance and you’ve made the decision to make content marketing work for you – bravo indeed! However, none of the above in … Read more

Rudimentary Skill Sets for Killer Blog Writers

Some web experts would have you believe that in order to be a world-class blogger, you need to have a ginormous and varied skills set the likes of which takes a lifetime of practice to build. Well here’s a wake-up call – they’re talking pure cobblers! Don’t misconstrue for a minute; putting together and maintaining … Read more

Making Sure Your Blog Posts Are Read, Not Just Visited

There’s a very big difference between a blog post that gets visited by 10,000 people a day and another that gets read by 10,000 people each day. Relatively few businesses and webmasters take into account the fact that a blog hit made by a person that doesn’t read your posts in their entirety is about … Read more

WordPress: Enabling Page attributes for posts (sort_order)

I’ve often come across the need to sort blog posts by manualy setting the order and not ordering them by name or date, by default WordPress posts do not support the page attributes like pages: ( see image right ) Using the native WordPress function “add_post_type_support( $post_type, $supports )”, set the post type to “post” and support to “page-attributes”, see … Read more

Is SEO blog commenting still effective?

For many years, people have used blog commenting as a search engine optimization technique. This old-school technique can still be very effective in today’s ever-growing SEO world. It is important to realize that blog commenting can be beneficial for all sites involved. If you take the time to build a bond with a blogger, there … Read more

Why regular blogging is important

Constantly updating the content that is found on your site is essential if you want the search engines to continue to recognize your site as being relevant and current. Regular blogging will show that your site is constantly adding useful content to the web thus causing your site to rank higher on the results pages. … Read more