Google Analytics is more than just a reporting tool that provides you with information about the traffic on your website, in the right hands, and it can be used to transform your business into a profitable online enterprise. Get help setting up your tracking code for specific pages, filters and custom reports to make sure you are getting the most reliable data for your business. Gather business intelligence from your web pages and be informed to action successful strategies.
30% of Google Analytics accounts track revenue incorrectly.
Inaccurate data collection, data you do not trust or data you are missing may be leading you to make costly decisions about paid media investment, pricey website updates or merchandising. All of this could be costing you impacting your bottom line.
How much money is your analytics account costing you? We have fixed hundreds of Google Analytics accounts for many website owners, across many industries, and we can fix yours too.
Make business decisions with accurate data
Over time, updates to your website, changes to your business and differing user behaviour may mean your analytics is no longer customised for your business. Without regular maintenance, your data will not be as reliable.
- Broken tracking
- Not accurate
- Out of date
- Missing information
- Polluted data
- GDPR non-compliant (PII)
Make sure decisions about attribution and site changes are made with accurate data.
Make accurate decisions with business data
Are you missing out on insights around user behaviour, site usage or overall performance?
Google frequently updates its analytics platform. There may be valuable new features that you are not using. There may also be valuable older features that you are not using too.
- Enhanced Ecommerce
- Dashboarding and visualisation with Google Data Studio
- Google’s latest analytics platform – App + Web
- Custom reporting
- Advanced segmentation
- Custom data, dimensions and metrics
“Pivotal’s audit identified a huge gap in our Google Ads tracking where attribution was being lost. The result was a much more accurate picture of PPC performance. This had a huge impact on our Google Ad ROAS. Beyond impressed.”
PAWAN MATHER Content & Performance Director – Learned.ly