To say that 2015 has been something of a Pivotal year in the evolution of web design and marketing would be an understatement to say the least. Despite the fact that we already had a pretty good idea of what to expect, the scale and scope of change throughout the year has been truly extraordinary. … Read more
As every successful small business owner knows, it’s of crucial importance to hit the ground running from day one. Keeping up with the competition is one thing – actually stepping ahead of the game is something else, though in both instances you cannot expect to succeed by sitting idly by and waiting for success to … Read more
It’s relatively difficult to understand how Google’s recent algorithmic change which placed wholly more importance on mobile before took anyone by surprise. It’s been common knowledge for years that mobile was and is still taking over as the world’s primary web access method – how this could have slipped the attention of any webmaster is … Read more
Is there a right and a wrong theme choice for a Magento store? Technically speaking there isn’t, as just as long as you set it up brilliantly, have great products and know what you’re doing in terms of the overall customer experience, you can make even the crappiest of themes sing. At the same time … Read more
A recent study on the subject of cloud computing brought to light evidence that well over half of all the world’s biggest businesses still have little to no faith in the security of cloud networking and data storage. Given the way in which powerhouses like Microsoft and Sony were recently hit by hackers on their … Read more
If and when you eventually find yourself in a position whereby your Magento Ecommerce store has a loyal following of thousands, chances are you won’t need to worry too much about SEO. Take the likes of Coca Cola or Nike for example – you don’t have to tell anyone who they are or what they … Read more
If you’ve been running a Magento site for some time and have decided a speed boost is badly needed, it won’t surprise you to hear that many of the techniques for making this happen are very, VERY complicated. However, what might surprise you is the fact the vast majority of the performance tweaks can be … Read more
By the time you’ve reached the final design stages of your Magento website and the whole thing is looking like a masterpiece, it’s rather tempting to just blast out any old ‘About Us’ page just to get the white space filled. After all, how important can it really be…at least compared to the rest of … Read more
If you mentioned the idea of a simple open-source content management system to anyone a few years ago, they’d have assumed you were talking about a basic blogging platform. Fast forward to 2014 and the once-humblest CMSs are now powering millions of the world’s most successful websites, illustrating just how far the concept of the … Read more
Moving data to the cloud can bring an array of benefits to any business – cloud hosting packages have become hugely popular assets over recent years. The ability to store and control everything from a remote virtual resource can save a business extraordinary amounts of time and money, while at the same time enjoying any … Read more