For once, we’ve decided against reiterating just how powerful, valuable and influential video marketing can be. Instead, we thought we’d focus on building your audience instead. If your business has an active YouTube account, it only makes sense to use it to its maximum potential. Nevertheless, it can be somewhat soul destroying when you put … Read more
Here’s a question – have you ever published anything at all online that has gone viral? As those who have will know, there’s nothing quite like watching what appears to be a freak influx of traffic and exposure grow, continue growing and soon enough blast right into the stratosphere. It’s a pretty overwhelming feeling. Not … Read more
Chances are that by this stage in time, you are aware of the fact that online video is a pretty big deal. 500 million hours of video being watched on YouTube every day, 500 million Facebook users accessing video clips daily – numbers that really do speak for themselves. The simple point being that if … Read more
Nowadays, simply having a website for your business is not enough. If you want your business to grow and develop, you will need to develop a successful online brand that speaks to your target audience. If you don’t do that, your online business is pretty much doomed – it’s as simple as that. The question … Read more
Contrary to common assumption, your company doesn’t need to be big to be global. In fact, these two have nothing to do with one another. In reality, you can set yourself up with just a £20 website and £150 worth of stock – if you target buyers on a global basis, this makes you a … Read more
It may be entirely against the law, but piracy is nevertheless a truly big business these days. Most people that take part in P2P sharing aren’t really out to make any money, but simply to let other individuals access their music and film files in an approach that infringes copyright law. At the same time … Read more
When it comes to website development and design, anyone can source quality content from elsewhere and post it as their own. Which is, more often than not, precisely what most people do. From interesting articles to news stories to videos and images and so on, you need to ask yourself: how much of the content … Read more
To overlook the importance of content these days is to basically commit a website suicide. Now more than ever, consumers are judging everything that matters about any company or brand by the immediate impression their website’s content delivers. If it does not deliver the right message, you are on a downward trajectory. Which is why … Read more
As much as you would hate hearing “It depends” as a response to “When can I see results of my content marketing”, the simple fact of the matter is that web marketers usually hate saying that even more. Sadly, it is usually the only true answer. But if the queries won’t ease up until you … Read more
It Doesn’t Need to Be Always About The Service or Product Consumers don’t always want to read content that simply promotes buying your services or products. They will usually consume content because it can entertain or engage them. Web marketers need to associate the products and services they’re looking to promote online with the produced … Read more