The e-commerce market is right now moving at a pace that hardly anyone can realistically keep up with. It wasn’t too long ago that the idea of an online store was rather far-fetched to say the least – a few big businesses and highly-innovative entrepreneurs had them, but very few others. Since then, building an … Read more
There are tons of hosting services on the market right now that are reaching out specifically to those online retail stores. E-commerce opportunities are quite remarkable to say the least, but like most web-related matters you will only ever finds yourself performing as well as your chosen hosting package allows you to. It’s all well … Read more
Content marketing – two words that by now you’re probably as sick of hearing about as you are dependent on. You’ve heard the advice of the industry’s best, you’ve accepted it’s of crucial importance and you’ve made the decision to make content marketing work for you – bravo indeed! However, none of the above in … Read more
Without the luxury of physical shelves and display products, your product pages will effectively make or break your e-commerce business as a whole. The trouble is, getting by these days means striking that infinitely precarious balance between appealing to the search engines to get noticed in the first place and at the same time taking … Read more
Over recent years, it’s probably fair to say that the vast majority of businesses have ceased viewing SEO as something of an optional marketing strategy and have instead singled it out as the marketing strategy of most importance. Most realise how difficult it is to get by with SEO and the majority understand its potential … Read more
Every type of business in the world today has its own unique rulebook for those intending to succeed. eCommerce is no exception to the rule as while there are of course plenty of similarities to standard retail, there are also key differences to take into account. Approached in the right way, eCommerce can be a … Read more
If there’s one thing to be said about reputation today in an online business sense it’s that you’ve never been more at the mercy of your target audience. Word of mouth has always been powerful enough, but these days it can take little more than one wrong move and the anger of a single individual … Read more
One of the biggest problems that come along with eCommerce websites is the way in which the line between huge success and spectacular failure if often a little on the fine side and always rather blurry. This is why it can feel as though you’re making all the right moves, when you are in fact … Read more
There’s a huge and important difference between getting your target audience to your site and winning essential conversions. You could attract half the world’s population to your eCommerce site every day, but you’ll still go bust of not a single visitor spends a penny. Here at Pivotal Hosting, we’re constantly being asked why it is … Read more
The problem faced by the vast majority if newbies to eCommerce right now is the way in which each and every online business sector hasn’t just grown, it’s exploded right off the scale. No matter what kind of winning idea you come up with, what you plan to sell or how you plan to sell … Read more