Lisa Morton 
The internet is the most powerful tool in business nowadays. Not only do you get to tap into unlimited market opportunities but you can easily run your business no matter where you are located. Time is no longer an inhibiting factor when running your business. For you to be able to run your business on … Read more
WordPress is considered the global standard for anyone on the market for an open-source CMS. Despite its rather humble origins as a blogging tool with little scope for expansion…at least at the time…WordPress has grown into one of the web’s most important site development tools the likes of which tens of millions have become dependent … Read more
Is it possible to run a world-class SEO campaign without spending any money? Of course it isn’t, but this doesn’t mean you don’t have every opportunity to at least get things up and running without spending a fortune. For new startups and businesses treading a rather fine line between life and death, SEO can be … Read more
When Forbes speaks on any subject pertaining to business success, it’s generally a good idea to listen. As such, each year’s annual updates on SEO matters are not to be overlooked – especially when it comes to those tuned toward nipping bad habits in the bud. According to Forbes, there are only four types of … Read more
It’s become apparent over recent weeks that a rather unlikely victim of Google’s recent assault on SEO addicts is none other than eBay. The world’s biggest online marketplace has experienced a huge drop in traffic ever since Google decided to roll out yet another update to its search algorithm, which has in turn had a … Read more
It’s a common theme among the world’s most notable SEO figureheads right now – just what are the biggest SEO myths plaguing the industry? Matt Cutts recently went into detail with his own thoughts on the subject – now it’s Bing’s Duane Forrester’s turn to tell us all how wrong we are to believe what … Read more
Each year brings with it something of a to-do list in order to keep tabs on SEO strategies and ensure they’re still working in favour of the business. SEO can go very stale indeed if left to its own devices and this has never been more important to acknowledge, thanks in no small part to … Read more
Without the luxury of massive capital and general security to fall back on, small businesses have to make sure that when it comes to partnering up with third-parties, they make the right decision the first time. Sadly, this has always proved much easier said than done as when it comes to the hundreds, maybe even … Read more
Having a website used to be optional for businesses – those days are long gone. The Internet as a whole is nothing close to a new concept, but it’s only as of late that the masses have really started turning to the web when looking to spend their money on whatever it is they want … Read more
If there’s one page of the average website that gets overlooked more than any other, it’s that old faithful – the ‘About Us’ page. Usually left as something of an afterthought to be thrown together when time suits, it’s seen by most businesses as little more than a way of bulking the site up with … Read more